“Your Image Is Our Business”

DreamSports and Apparel, Inc. was established in August of 2002, in Mauston, Wisconsin. After 20 years in banking, Scott and Hanna Schmidt decided it was time for a new challenge.

They started the business out of their home with sales catalogs, some inventory and the concept of convenience and delivery for their customer. In September of 2003, Schmidt’s purchased an embroidery machine and began production from their renovated garage. By May of 2006, the technique of Express Screen-printing was added to the company’s operations. February of 2007 brought vast change for the Schmidt’s with the acquisition of Logowear in Sparta, Wisconsin.

Logowear has 30 years of expertise and precision in the decorated apparel industry. With the addition of a professional staff, all artwork, sewing and printing is produced from the Sparta office.

With DreamSports sales office located in Mauston, and d/b/a Logowear head office in Sparta, the Schmidt’s can continue to provide great quality and excellent customer service with enhanced efficiency.